Advertisers’ spend on digital formats worldwide is predicted to increase 17.4 percent to $583.92 billion according to a recent forecast from eMarketer. That represents 38.3 percent of the world’s entire ad budgets. Almost half of that money will go to Google and Facebook. According to eMarketer, Google will likely make […]
B2B research and reviews firm Clutch has released some interesting data-driven findings from their Social Media for Small Business: 2017 Survey. The firm surveyed 350 small business owners/managers across the United States to determine digital marketing habits and goals for 2017. Respondents included 40% of companies with 10 or fewer […]
According to a post on the Instagram Business blog the number one driver of visits to restaurants is the act of craving. In advertising this simply means making people hungry for what your are selling. Restaurants love Instagram because of its visualness, its frequent use of video in posts and […]
“Today we are going to talk about two things,” said Sean McGaughran, Engineering and Technology Recruiter at Google. “One, we are going to talk about some common Google myths and busts them and two, we are going to talk about how Google actually hires.” Visit Google’s Career Site… Busting Google […]
Customer Relationship Management, or CRM, often gets small business owners eyes rolling. Saleforce recently created a simple, yet effective, video answer to that question targeted toward small businesses. What is CRM? Salesforce explains to small business why CRM is important to them. The video is a little cheesy but helpful […]
LinkedIn is an enigma to most small business owners who mostly see it as a way to learn more about a sales prospect. There are actually multiple strategies on using LinkedIn as an integral part of your marketing and sales strategy. The SmallBusinessNewz.com team has scoured the web for the […]
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