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About Jay Baer

Jay Baer is a tequila-loving, hype-free social media strategy consultant and coach. An online marketing pro since 1994, he's worked with more than 700 companies, and 25 of the Fortune 1000. He's one of the world's most popular social media bloggers, creator of the 8-step Social Media Strategic Planning Process, and the Twitter 20 series of live Twitter interviews. He spreads his "think tools last, not first" message around the country like a digital dandelion, speaking to conferences, small groups, or passers-by. Check out his blog at Convince&Convert.

Jay Baer

The 2 Most Important Words in Marketing are What If
You Must Keep Your Brand's Antennae Up At All Times.
By on February 28, 2013 |

I talk with Kyle Lacy of ExactTarget about the recent spate of real-time social media incidents.

Social Media Strategy in 8 Steps
Focus More On How To Be Social
By on February 14, 2013 | 3 Comments

Some of the major theses you should employ in your social media strategy process.

3 Ways to Survive the Coming Social Bust
The Bust Is Coming
By on February 5, 2013 | 2 Comments

Today, the social media industry is crowded and swollen like a grilled sausage, right before the heat splits the casing.

The 3 Rock Solid Questions To Guide 2013 Social Media Success
So Much Has Been Written, I Fear We're Losing Sight Of The Horizon
By on January 8, 2013 |

There is an almost infinite variety of minor circumstances.

14 Ways New Facebook Betrays Small Business
Is The Timeline Good Or Bad for Small Businesses?
By on March 6, 2012 | 8 Comments

I get it. The IPO is coming, and even though Facebook is the largest seller of online advertising, it has …

The Era Of Social Business

By on March 11, 2010 |

s today the day we start thinking about social media as part of an integrated program? My friends at ExactTarget …

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