About Richard Burckhardt

Richard V. Burckhardt, also known as The Web Optimist, is an SEO based in Palm Springs, CA with over 10 years experience in search engine optimization, web development and marketing.
Five Non-Local SEO Tips
Or, What To Do After Google Gives Your Web-Only Site The Finger

It seems that everything has gone local with with search engine results lately. With Google, if you don’t rank in …

Advanced Blog Optimization

I introduced you to blog optimization in S E O 101 – Blogs and Feed Optimization Tips. Hopefully, you’ve got …

Consider Blended Search with Your Retail Site

Online retailers face more competition than ever these days and, with the onset of blended or universal search, on-page optimization …