SmallBusinessNewz

Need Some Valuable Business-Building Info?

An inexpensive online PR campaign can be a highly effective way to market and promote your business. After all, few things beat the marketing power of getting a quote, interview or article published about you or your business. These days, the best place to start your PR machine is on the Web. If you’re not using online tools to help you get noticed by the media, you’re missing out on all kinds of amazing opportunities to promote your business at little or no cost to you.

Small Businesses And Social Media

I am in transit coming back to NC from Las Vegas following my trip to PubCon which is presented by Brett Tabke of WebmasterWorld. Thanks for putting on a great conference.

Can A Book Help Your Business?

Are you thinking of authoring a business book to help improve the sales of your business? What follows is an extensive list of advantages to writing a business book; directly from the mouths of successful book authors.  

Halloween Marketing Lessons

For the past few years I have been writing about what businesses and writers can learn from Halloween.So for the third year, I’d like to share some marketing tips that stem from Halloween:

Halloween Marketing Lessons

For the past few years I have been writing about what businesses and writers can learn from Halloween.So for the third year, I’d like to share some marketing tips that stem from Halloween:

Keep Track Of Your Online Presence

If there’s one area where the Internet has made a huge difference in our everyday lives, it’s with the amount of information that is now freely available to and about us. Just type some keyword phrases into Google and you can be privy to almost everything that’s ever been written about a person or company. Yet this isn’t always a good thing, as a friend of mine recently found out.

Marketing Budgets And The Economy

MarketingProfs conducted a survey to see how the economy is affecting marketing decisions. How are companies responding? They asked 600 marketing professionals about their plans for the future. When times are lean, businesses often cut their marketing budgets. The grim news is 65% of marketers expect negative effects on marketing overall. And they expect the affects will be long term - with 75% expecting it to last into 2010. Some predict layoffs (25%) and falling salaries (43%). 17% believe they will face both layoffs and a pay cut.

Small Businesses And Social Media

This month's issue of flyte log is entitled Does Your Small Business Really Need a Social Media Strategy? I bring this up because so many small business owners are still wondering if they really need search engine optimization or a blog...now we're asking them to consider the value of a LinkedIn account, or a Facebook page, or even Twittering? It seems a bit much.

Should You Start Your Own Business?

If you’ve ever thought about starting your own business, now may be as good a time as any. Let’s face it, the economy is all over the place; there’s no such thing as a “job for life” nowadays; and people are working longer and retiring later just so they can afford to live. Combine that with the expectancy of bosses that you work longer hours without any extra compensation, and you might just feel that the time to start your own business is edging ever closer.

The Facts About Online Advertising

As noted by Andy Beal earlier today there appears to be some unnecessary alarmism regarding the current state on online ad spends. I say unnecessary because as we have noted on another occasion the media really has a twisted sense of when the sky is falling.