This month's issue of flyte log is entitled Does Your Small Business Really Need a Social Media Strategy? I bring this up because so many small business owners are still wondering if they really need search engine optimization or a blog...now we're asking them to consider the value of a LinkedIn account, or a Facebook page, or even Twittering? It seems a bit much.
But businesses large and small, and especially individual professionals, are all discovering the networking, marketing, and even sales benefits of social media. I may spend a lot of time on social media, but it's been a lot more fun and rewarding than the traditional networking event, and less restrictive than being required to show up to a weekly BNI meeting. (Not that there's anything wrong with BNI.)
In the article I talk about some specific things that have happened to me and flyte since I got invested in social media...go check them out. And then come back here and leave your own stories, or ask your own questions. Let's keep the conversation going.
Making Social Media Work for Your BusinessDon't Let Social Media Marketing Work Against You Are You Utilizing Twitter's Potential?SBMU: Thin Line Between Playing Social Media and Utilizing Social Media Is the Social Media Profile Replacing the Website? The Good and Bad of Marketing with TwitterEntrepreneurs Honored During Small Business WeekUpcoming Small Business Event RoundupSmall Businesses' Favorite Social Media ToolsBusiness Puts a Value on Twitter Marketing Success | |||
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