Over Half Of Top 100 eTailers Use Facebook
Study Looks at Online Retail and Social Networks
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Social media marketing is one of those things that just continues to spark debate no matter how well some businesses …

Small Businesses And Social Media

This month’s issue of flyte log is entitled Does Your Small Business Really Need a Social Media Strategy? I bring …

A New Advertising Opportunity from MySpace
Should Be Great for Small Businesses
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MySpace just recently launched MySpace Music, a new service that lets users create their own playlists of songs, and offers …

Social Media Marketing and Blogging Advice from BlogWorld
Don't Overlook the Power of New Media
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Reporters for our sister site WebProNews spent the weekend in Las Vegas, attending the BlogWorld Expo, as I mentioned here. …

Is Your Social Media Marketing Plan in Jeopardy?
Facebook Deleting Users
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At SmallBusinessNewz, it seems like I’m always talking about how businesses should be using social media as part of their …

Businesses Not Quick to Jump on Social Media Bandwagon
Fear and Apathy the Main Reasons
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For all of the positive points that have been made about social media marketing (we’ve even discussed it a lot …

Ad Targeting is Great. Just Don’t Be Insulting.
Remember, you're selling to real people.
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I read an interesting and thoroughly entertaining article this morning from Washington Post staff writer Rachel Beckman. In it, she …

Your Brand vs. the Brands You Represent

Whether we believe it or not, everyone within an organization is at some level, responsible for Public Relations. Everything we …

Promote Yourself As A Brand

Welcome to part 2 of my epic masterpiece on self-branding and promotion by utilizing social media. Last time, I wrote …

Find People with Twitter Directory Twellow

Much has been written in recent months about the allure of Twitter and why people stick with it through thick …

Social Media and Internal Issues

My dad used to tell me the main reason most relationships don’t work out is that one or both of …

Video Helps, But Use It Wisely
Marketing, brand reinforcement come from effective video use

The potential of video in social media for building and enhancing customer relationships should be balanced in its use. Once …

Where Does Social Media Responsibility Fall?

There has been no shortage lately of commentary about where social media responsibility will reside in organizations. The broad categories …

Research Doesn’t Have to Break You
Use readily available free tools.
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Social Media is not only good for networking and marketing, but can come in quite handy for a bit of …

Why Your Business Should Care

There’s certainly no shortage of discussions in the blogosphere that examine and spotlight companies that are listening to brand-related conversations …

Social Media’s Place In The Organization

When I first started this social media agency, the question I was asked most often was, “What is social media?”  …

New and Improved Marketing Mix
Formula: 4 P's of Marketing + Social Media
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I don’t know about you, but I used to get so tired of hearing my professors go on and on …

New Roles for the New World of Marketing

In the era of the "new" social Web, communications is actually evolving back to its origins of communicating with people, …

Creating A Social Media Monitoring Strategy

So I was talking with a peer recently about his online community work, and in that conversation I asked him …

What if You Can’t Depend on Social Networks?

So you could argue that the Achilles heel of most social media programs is that we’re all, in some way, …

Social Networking Within Your Business
May be a good way to keep staff communicating...

We’ve repeatedly discussed how social media marketing can benefit a small business, but what about using a social network within …

Social Media and ROI

As the popularity of social media continues to change the way people interact with each other and with companies, The Aberdeen …