The Power & Influence of Small Business in Washington D.C.
Where is it at?

Nine out of ten Americans believe that small businesses have too little power and influence in Washington D.C. That is …

American Small Business League Takes SBA to Court
The fourth lawsuit...

The American Small Business League (ASBL) issued a statement today saying that they will see Small Business Administration (SBA) Administrator …

Social Media: The Difference Between a Strategy and a Campaign

Over the last day or two, it struck me that a lot of social media marketers haven’t consciously considered the …

Silver Linings In A Recession
They're small and rare, but they're there

The Dow’s below 12,000 again, and the Nasdaq’s not too far away from 2,000; sooner or later, someone important is …

Ohio Has A Deal For Small Businesses
Rate reduction can shave thousands in interest from loan

State treasurer Richard Cordray wants to get rates reduced on the loans owners have for their small businesses. Under Cordray’s …

Wake Up Call – People Use the Internet to Shop
Survey reveals startling facts about small businesses and their sites.
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Results from a survey conducted by Cambridge-based Internet design and marketing company, Netflare revealed some startling statistics about small businesses …

Economy Disappoints Small Businesses
Study shows small business confidence levels very low.

The Study: The Small Business Research Board shows small business owners have lower expectations in the three areas that make …

Small Businesses Save Billions From Regulatory Flexibility Act
The Office of Advocacy elaborates...

According to the Office of Advocacy’s annual Report on the Regulatory Flexibility Act, small businesses saved $2.6 billion in first-year …

Using Video to Market Yourself

This morning I came across a couple of videos I thought I’d share as examples of how to use video …

Drive Your Way To Brand Awareness
Got a car? Got a business? Promote thyself!

Chances are, you already own a potentially effective way to increase the visibility of your local business. In checking out …

National Salesperson Day Rolls Around
Celebrate or "shhhhh!" as you please

Everyone knows about Secretary’s Day (or "Administrative Professionals Day," if you prefer).  But go back a tiny bit in the …

What is Your Backup Plan? What, You Don’t Have One?
Are you prepared for the departure of key employees?

Do you have older employees on the verge of retirement? If so, do you have any plans of transferring their …

Advertising On Your Own
Cheaper and potentially high-profile options

With the economy continuing to slide, businesses should consider every possible way in which they can stand out from the …

Marketing Through Controversy
Is upsetting a few worth attracting many?
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Ah, the good old tactic of using controversy to get exposure. The "there’s no such thing as bad publicity" cliché. …

Sweet Success: Honey Helps Family
If you love your work, you have a big advantage

This small business arose from a disabled son’s interest in bees; Anthony’s Beehive now supports the family. Fortune Small Business …

Close Holidays Pose Problem For Businesses
St. Patty's Day and Easter at odds

In terms of target audiences, tone, and even color scheme, St. Patrick’s Day and Easter are quite different.  But since …

Swinging Over Website Pitfalls
Avoid some common mistakes and improve your site
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No one wants to invest their valuable time into a website that fails to pull in visitors or make a …

Survey: Money Being Wasted on Spyware
Spyware reducing productivity...

The Computing Technology Industry Association (CompTIA) has shared the results of a couple of recent surveys outlining the damage spyware …

Are You Advertising at the Right Moment?

I spoke recently about Google’s strategy , but a few people wanted to understand a bit more, so I am …

Veteran Business Resources Lose Funding
Following the passing of a law to prevent just that...

Several business resource centers for veterans around the United States are being shut down due to the lack of federal …

Initiating Damage Control
Cleaning up the mess...

I recently wrote an article discussing the ups and downs of using controversy as a marketing tool. I’ve been getting …

Managing Workplace Jargon
A balance between brief and baffling
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At Target, employees frequently use handheld scanning devices, and these devices used to be called LRTs, or laser radio terminals.  …