June 26, 2017

Are You Hiding From Customer Reviews?

July 27, 2007 Kevin Gold

Do you allow your customers to post reviews on your website about your products or services? It seems that most businesses have a fear of what their customers might say if given the power to review. Unfortunately for them, customers have a way (especially in the Web 2.0 environment) to […]

Q&A: Database Or Individual Pages For Each Product?

July 27, 2007 Kalena Jordan

Dear Kalena… I was thinking of starting an e-commerce site and wanted to ask for your opinion regarding information of the individual products. Is it better to simply build a separate web page for each product rather than storing them in a database? This way search engines should be able […]

Optimizing Your Shopping Cart In 5 Steps

July 27, 2007 Joost de Valk

A friend of mine was adding a shopping cart to his site, and wanted some advice on how to optimize his shopping cart. I thought: why not give the advice I gave to him to all my readers as well? So here we go, a complete article on shopping cart […]

Blog As A Small Business Secret Weapon

July 27, 2007 Wayne Hurlbert

Business blogs are a secret weapon for the small business owner. While perhaps not as dramatic as some of the high tech toys, employed by Batman or Wonder Woman style superheroes, a blog can provide an even greater impact. The power of a business blog is global in scope, providing […]

Effective Organizational Growth

July 27, 2007 Stoney deGeyter

Wednesday I posted five steps to satisfying personal growth. I believe that any person that wants to grow professionally and any leader that wants to grow their organization need also to be working on their own personal development first and foremost. But organizational growth is quite different from personal growth. […]

Winning Market Share: Recession Marketing

July 27, 2007 Wayne Hurlbert

With all of the current mainstream media discussion of housing market bubbles, lower housing and stock market values, and possible recession in the economy, it’s always a good idea to be prepared. Should there be an economic downturn, the prudent course of action is to see an opportunity where everyone […]

Startups – The Involved Vs. The Committed

July 27, 2007 Dharmesh Shah

I’m going to refrain from starting this off with the story about the chicken and the pig (there’s something about the former being involved and the latter being committed). I’m vegetarian so this particular folksy tale doesn’t have a resonance with me. In the startup world, the phrase that is […]

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