Small Businesses To Receive More Radio, TV Coverage

It looks like mainstream media organizations are ready to give small businesses a little more consideration.  On both sides of the Atlantic, developments have occurred that’ll make it easier to hear or see relevant info when you’re listening to the radio or watching television.

Let’s start with the UK and the radio.  The entity known as Radio 4 is in fact beginning a new series called "A Small Business."  It’ll feature small business owners who have achieved some measure of success, and are thus in a position to give out advice.  Other experts (think professors, accountants) will also contribute.

Then here’s an interesting note: the online news side of the BBC (via Liz Barclay, a presenter) took notice of the development.

As for what’s happening in America, the National Association for the Self-Employed partnered with the TV programs "Inside Business Report with Fred Thompson" and "About the Art of Living with Marilu Henner."  So more segments within the shows should focus on small businesses, or at least reflect on the way in which they’ll be affected.

These changes might not be quite the same as all of the major networks celebrating Small Business Week, but they represent a nice sort of acknowledgement.