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Creating Ad Copy That Sticks

By Abby Johnson - Mon, 06/22/2009 - 11:40am.

It’s discouraging when your target market doesn’t seem to be responding to your advertising campaign. You’ve purchased mailing lists geared toward your demographic for your email marketing efforts. You’ve also made sure your ads run around relevant TV and radio shows. What could the problem be?

News Tags: Marketing, Ad Copy, advertising, copywriting

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