SmallBusinessNewz

5 Steps to Creating a Call to Action

Why do you have a Website for your small business? Sure, a big goal is getting the attention of your ideal client and letting them know what you have to offer. And getting your name out there is always good too. But just doing that is not enough. If you’re going to invest all that time, money and effort, you want to get clients or customers too, right? In other words, the real goal of any marketing—including your Website—is to get people to take action…

SMS Calls-to-Action Can Make a Big Difference

Have you ever considered the power of the call-to-action? How about in a television commercial? Have you ever considered the impact the growing trend of text messaging can have on your business? One Chicago tourism spot found out recently.