checkout
Customers Leaving Your Site Too Early?
By Chris Crum - Wed, 07/16/2008 - 11:50am.
You can't close a sale through your website if you can't keep the customer there. The Bounce RatesCaroline Melberg at Small Business Mavericks asks a good question: "Is your bounce rate too high?"She talks about seeing what pages on your site have the highest amount of bounces and fixing what is wrong with them to keep visitors around. They're Not Getting Away That Easily
Lead Your Customers to the Checkout
By Chris Crum - Tue, 01/29/2008 - 12:15am.
You're getting the customers to your site. Now getting them to make a purchase is another story all together. If you want to make sales, you need to make the process as easy as possible. A thread at WebmasterWorld lists 10 reasons why customers don't complete the checkout process. While the thread is nearly 5 years old, the reasons themselves are timeless. Make it Painless
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