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Behavioral Targeting to Reach Over $1.1 Billion This Year?

By Chris Crum - Thu, 02/05/2009 - 1:24pm.

Research and analysis firm eMarketer estimates that over $1.1 billion will be spent this year in behaviorally targeted advertising. Will your business be in that mix?

News Tags: Marketing, Research, behavioral targeting, advertising, emarketer, Personalization, truste, studies, choicestream, TNS Global

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