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Don't Make These Online Community Mistakes
By Jim Berkowitz - Fri, 12/05/2008 - 10:53am.
Here are several excerpts from a great blog post by Esther Schindler, an editor with CIO magazine, 6 Stupid Mistakes Companies Make with Their Online Communities. I’ve included just 3 of the mistakes that Esther discusses in this post so I highly recommend that you click through and check out the complete source article.
Creating A Social Media Monitoring Strategy
By Mike Manuel - Thu, 07/17/2008 - 2:55pm.
So I was talking with a peer recently about his online community work, and in that conversation I asked him what his company’s social media monitoring and response strategy entailed. His reply:
“Oh, you know, we’re using Radian6….”
Marketing Isn't Just About the Transactions
By Mike Moran - Thu, 06/19/2008 - 10:57am.
I had a very interesting time working with a company the last couple days about how they need to improve their Web site.
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