July 25, 2016

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Advanced Blog Optimization

August 6, 2008 Richard Burckhardt

I introduced you to blog optimization in S E O 101 – Blogs and Feed Optimization Tips. Hopefully, you’ve got your blog up and running and chock full of great content by now. If you’re just getting started, read the post above first, then come back to this one. In […]

Stand Out in Their Feed Readers

August 4, 2008 Chris Crum

If you publish a business blog, chances are you have RSS feeds as well. There is also a good chance that many of your readers pretty much read your content exclusively through these feeds. If these readers are reading your content exclusively through feeds, they are probably doing the same […]

Choosing the Best E-Commerce Software for Your Business

August 1, 2008 Arnie Kuenn

The quality of your e-commerce software can have a major impact on how successful your online store is.  Here are some important features to look for when choosing the best e-commerce software for your business. The foundation of any online store is its e-commerce software.  This software shapes every minute […]

E-Commerce Today: The Evolution of the Online Store

July 31, 2008 Arnie Kuenn

Online stores have come a long ways from the mid-nineties, when major companies such as Amazon and eBay entered the playing field. In the early 1990s, opening a store meant renting commercial space, buying merchandise and business equipment (such as shopping carts and cash registers), paying employees to keep the […]

Customers Leaving Your Site Too Early?

July 16, 2008 Chris Crum

You can’t close a sale through your website if you can’t keep the customer there. The Bounce Rates Caroline Melberg at Small Business Mavericks asks a good question: "Is your bounce rate too high?" She talks about seeing what pages on your site have the highest amount of bounces and […]

What if You Can’t Depend on Social Networks?

July 16, 2008 Mike Manuel

So you could argue that the Achilles heel of most social media programs is that we’re all, in some way, increasingly relying on a variety of third party services and tools to augment our efforts online — and with that reliance comes an assumed risk that these services will remain […]

Don’t Let Blog Comments Ruin Your Reputation

July 14, 2008 Chris Crum

Blogs and blog comments are great for a small business owner because they allow you to socialize with others within your niche, which can indirectly promote your business. This is true for both your own blog and comments on others, but one thing you have to be careful of is […]

What Do Visitors Want Out of Site Search

July 11, 2008 Mike Moran

Jared Spool is one of the few user experience pros who focuses on Web site search. And when he says something, I pay attention. His post yesterday crams into one article more about site search behavior than most people will ever know. But I have one disagreement with him. It’s […]

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