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They've Opened Your Email...
By Chris Crum - Tue, 05/06/2008 - 10:57am.
As long as I'm breaking down the elements of a successful email marketing campaign, why stop at avoiding spam filters and the importance of the subject line?
Email Personalization And Targeting
By Doug Caverly - Fri, 04/11/2008 - 10:22am.
One of the most-cited reasons people go to small businesses is the companies' personal touch. Extend this idea to email marketing, and you may see some positive results.
The Email Burnout Battle
By Aaron Wall - Wed, 02/20/2008 - 11:58am.
I get hundreds of emails a day, and am always behind on email. Recently I sent out emails to affiliates letting them know that I was changing my model, and let high volume affiliates know that I wanted to give them a free limited trial so they could see what they are selling. It only makes sense to have your best affiliates know what changed.
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