SmallBusinessNewz

LinkedIn Mixes Old Media And New

While I am not old by any stretch of the imagination, I definitely fall on the "I did not grow up with the internet" side of the ledger. All that means is that I have needed to adapt how I do business to incorporate blogging and social media among other "unnatural" acts. In fact, for a good portion of my career I had to depend on newspapers for "up-to-date" business information and I have grown fond of several sources that have themselves had to adapt to the internet economy.

Research Doesn't Have to Break You

Social Media is not only good for networking and marketing, but can come in quite handy for a bit of free market research as Kari Rippetoe at the Caffeinated Blog discusses.

Visa Taps Facebook For Small Business Growth

The credit card issuer opened the Visa Business Network on Facebook, with an offer of $100 of targeted advertising to those who join.

Business Focus and Social Networking

The concept of using social media for business purposes is not a new one, but it does still have a long way to go with respect to truly catching on.Visa has partnered with Facebook to help it do just that. They have introduced the Visa Business Network, which provides a means for business owners to really dig into social networking with other businesses.

Marketing with Facebook and the Web 2.0 Expo

After the keynote frenzy this morning, the session that stood out for me was “Facebook Marketing: Best Practices” with Jeremiah Owyang from Forrester Research as moderator, Evan Mager from AKQA, Holly Liu from Watercooler, Brett Keintz of 750 Industries and Stanford GSB and Kevin Barenblat of Context Optional. Some of the key takeaways from this session were:

The Effects of Social Media on Business

Pierre Far, in a guest post on Techipedia  asks the question, Is Social Media the Final Frontier of Marketing? Given the popularity of such activities as Facebook, YouTube and Twitter, it’s clearly a question that many marketers must be asking.

Don't Let Social Media Marketing Work Against You

Social media marketing can be a great boost to your business, but just the same it can be a nail in your coffin. If you are going to travel down its path, you're going to have to put some time and effort into it. If you are serious about earning business from the social networks, there are several factors that need to be taken into consideration.ConsistencyOne of the most important aspects of social media marketing is staying consistent among social networks.

Your Social Media Marketing Strategy - Is it Passive or Active?

When talking with so many companies of all sizes and types about marketing with social media, many are keen on the idea, but don’t have a clear idea of the best way to incorporate tactics like social bookmarking into their content promotions.  Anyone can throw up links to Digg, Del.icio.us and Facebook, but does it actually do anything?