SmallBusinessNewz

Google Talks Small Business Growth And the Internet

Google held in event in Brussels this week, along with small businesses, European Commission officials, European parliamentarians, business associations and others. The event was held to discuss how the Internet can drive growth and jobs. 

Google's Search Plus Your World's Impact On SEO

Today, Google announced social search features with a mouthful of a name: Search Plus Your World. We’ve been hearing rumblings around the Valley that Google was working on big new features to integrate Google+ with search results and this has been an obvious evolution for the search engine ever since they released their new social network.

Social Media and Your Small Business Website

If you run a small business you may know: You need a website AND Social media (Twitter, LinkedIn, Facebook, Google+, YouTube, etc.) provide important ways of connecting with potential clients (and current clients). But don’t stop there! Learn ways to integrate social media with your website. Potential clients who find your website might want to learn more by visiting your social networks, and possible customers on your social networks may want to learn more about your business by exploring your website.

Search Engine Optimization Tip

When was the last time you checked all of the external links on your web site? Who are you linking out to? 

Google Checkout No More. Google Wallet Takes Over.

Google announced that it is dropping Google Checkout, and will be transitioning it to its newer product Google Wallet. Google Wallet was first announced back in May, and was officially launched in September. You can read more about Google Wallet itself here and here.

Using Google+ For Business

Google+ has been a useful business tool since it was launched. Immediately, people started following relevant people and adding them to Circles. People started engaging in interesting conversations and even video hangouts. There is clearly a lot of potential for business from a platform that lets you to connect to customers like this.  This week, Google launched Google+ Pages, which gives businesses even more tools. For one, they come with Google Apps integration.

Google Launches AdWords SMB Partner Program

 Google announced a new partnership program for AdWords advertisers that is designed to help small and medium-sized businesses reach new customers using AdWords. It's called the Google AdWords Premier SMB Partner Program (PSP).  The program connects what Google calls its "trusted and experienced" partners with businesses to create, manage, and optimize AdWords campaigns to help businesses reach more customers and maximize the potential of advertising budgets. 

Google and AmEx Do Small Business Contest for Free Advertising

Google introduced a new program in partnership with American Express called My Business Story. This lets small businesses tell their stories through videos, and leads up to the second annual Small Business Saturday, which is aimed at encouraging communities to spend and support local businesses.

Google Launches Trusted Stores Program to Reward Online Retailers

With the festive season knocking at your door, searchers are busy looking for the best deals online. However, at the same time they are not willing to buy from unreliable or unfamiliar online stores. Addressing this concern, Google recently launched Google Trusted Stores that will help online shoppers to identify and locate trusted online stores that provide excellent customer service.

You've Got Traffic, So Why Aren't You Ranking?

You've worked so hard with your search engine optimisation strategy. All that blogging, article writing and, SEO copywriting and, rather expensive, SEO tweaks to your website structure have finally paid off. Proudly, you show everyone your website on the front page of Google for your chosen keyword.