SmallBusinessNewz

Halloween Spending Expected To Take Off

As children go running from house to house this Halloween, it looks like they'll be wearing fancier costumes and receiving better candy compared to 2009.  The National Retail Federation predicted that Halloween spending will be up 17.7 percent on a year-over-year basis.

Top 5 Ways to Exploit Halloween to Benefit Your Business

Note: We originally ran this article last Halloween, but I thought it would be fun to run it again, so there you have it. Let me start off by saying, this article is purely for fun. I don't really condone most of these ideas. It's Halloween and this is a day where people play pranks and whatnot. I'd like to just post the article, without this disclaimer, but I've seen too many of these things backfire when people don't "get it." So I'll tell you flat out. It's a joke. Most of these will probably get your house egged or TP'd.

Marketing for Halloween Online

The Halloween season is approaching (or is already here, depending on how much you actually celebrate it). Did you know that average consumer spending for Halloween has increased every year since 2003? According to Google it has. With that in mind, a lot of small businesses stand to make some decent money off of the holiday this year with the proper marketing. Google recently shared some tips on how to do so online.

NRF Predicts Dip In Halloween Spending

Oh, boo.  Halloween - the holiday on which people are supposed to say that word in a happy, not annoyed, way - might not be great for small businesses this year.  The NRF has released a spending forecast that indicates folks won't be getting very fancy when it comes to costumes and candy.

Halloween Marketing Lessons

For the past few years I have been writing about what businesses and writers can learn from Halloween.So for the third year, I’d like to share some marketing tips that stem from Halloween:

Halloween Marketing Lessons

For the past few years I have been writing about what businesses and writers can learn from Halloween.So for the third year, I’d like to share some marketing tips that stem from Halloween:

Trick-Or-Treaters Can Benefit Your Business

Unless you want to spend Saturday morning removing eggs and toilet paper from your home, odds are good that you'll be spending tomorrow night handing out candy.  Interestingly enough, though, someone's found a way to turn this period into an advertising opportunity.

Halloween Expected To Bring Small Businesses Happiness

Don't love Halloween?  For a number of reasons, you should.  And as a small business owner, you may be especially happy to hear that a new report indicates consumer spending on the holiday is expected to be impressive this year.