SmallBusinessNewz

Good News: Consumers Ready to Splurge

An interesting survey was conducted by Market Force Information recently, which found that consumer spending appears to be brightening. That's a good thing for businesses of all sizes. The survey was conducted in early December with about 3,000 respondents ranging in age from 19 to 72. It reflected a broad spectrum of income levels; approximately half have incomes of more than $50,000 a year. Approximately 75% were women, which the firm deems primary household consumer purchasers. Half have children at home.