December 10, 2016

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AdWords Tips to Consider For the Holidays

December 11, 2009 Chris Crum

We recently talked about the fact that consumers still had the majority of their holiday shopping left to complete. While in the days that have passed since that discussion, that amount has probably significantly decreased. That said, there are no doubt plenty of people who still have a lot of […]

7 Steps for PPC Keyword Analytics

September 15, 2009 Chris Crum

If you advertise using pay-per-click, and AdWords in particular, you may use web analytics (or Google Analytics) to track the performance of keywords, and identify ones that perform well. If you don’t, you probably should. Google recently shared 7 steps for doing just that on the Google Analytics Blog, and […]