pay-per-click
AdWords Tips to Consider For the Holidays
By Chris Crum - Fri, 12/11/2009 - 4:28pm.
We recently talked about the fact that consumers still had the majority of their holiday shopping left to complete. While in the days that have passed since that discussion, that amount has probably significantly decreased. That said, there are no doubt plenty of people who still have a lot of shopping to do. In other words, times a wastin'.
7 Steps for PPC Keyword Analytics
By Chris Crum - Tue, 09/15/2009 - 11:56am.
If you advertise using pay-per-click, and AdWords in particular, you may use web analytics (or Google Analytics) to track the performance of keywords, and identify ones that perform well. If you don't, you probably should.
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