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Are You Delivering the Mobile Experience Customers Want?

By Chris Crum - Mon, 10/19/2009 - 1:55pm.

Placecast recently shared findings from a Harris Interactive poll on Americans and location-based shopping. The firm found that a fair amount of consumers are interested in receiving opt-in mobile alerts from their favorite places. "Consumers are interested in receiving alerts on their mobile phones from brands that they care about, provided they can opt-in and the messages are relevant," says Placecast.

News Tags: Research, surveys, gomez inc., placecast, polls, mobile, studies

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