SmallBusinessNewz

Some Mobile Internet Stats That Should Make You Think

Millennial Media released its S.M.A.R.T. (Scorecard for Mobile Advertising Reach and Targeting) report for the US, revealing some interesting statistics that businesses should be interested in as mobile Internet use continues to accelerate. Some key findings:- The number of users who access the Mobile Web increased by around 2% and is now over 73 million- Retail and Restaurants have seen in increase in mobile advertising and have entered the top 10 of mobile ad verticals

Report Looks at Online Advertising in Q1 Compared to Q4 '09

The Webvisible Report: State of Small Business Online Advertising Q1 2010, which examines trends among Webvisible’s U.S. advertisers finds that for about a fourth of small businesses, online video is converting. In Q1, 23% of advertisers who posted video recorded video views, up from 19% in Q4 2009, the firm says. The firm also says the data represents nearly $23 million in U.S. small business advertiser spending from more than 12,000 individual advertisers in Q1 2010.

Small Businesses Paying Debt Quicker to Help Credit Ratings

Business credit bureau Cortera has shared some interesting findings from its November 2009 Small Business Index (SBI) report. The report is a monthly index of accounts receivable (A/R) activities covering businesses with less than 500 employees (the SBA's definition of a small business).

E-Commerce Sales Down from a Year Ago

comScore has released its retail e-commerce sales estimates for the third quarter, and found that US online retail spending totaled $29.6 billion, a 2% drop compared to last year. This is the first time on record that consecutive quarters have seen negative e-commerce spending growth compared to the same quarter of the previous year. Take a look at this chart:

Report Suggests Strong Retail Sales Growth

Ebates, a site that many big-name brands offer rebates and coupons through, released its online retail report for September. While its numbers reflect customer attention to large companies, Ebates feels it is also a reflection of the online retail industry as a whole.

Social is a Key Element of Effective eCommerce Marketing

Consultancy firm Hill & Knowlton has shared findings from an interesting report on social media and eCommerce. The report was based on a survey of more than 600 adults in the US. "Online retailing is being profoundly impacted by the integration of social media into what historically has been a transactional experience," says Joshua Reynolds, worldwide technology practice director, Hill & Knowlton and co-author of the report. Here are some findings:

Your Business May Not Be as Prepared as You Think

Disaster planning has been in the news a lot recently as the US prepares for hurricane season. But how much are we really preparing - not just for hurricanes, but disasters in general. This has been a common theme at SmallBusinessNewz, but as studies and reports continue to come out showing a lack of preparation on the part of small business owners, the need to discuss it is only highlighted.

Social Media Marketing Takes Time

It’s great that so many marketers are embracing social media, but instant results aren’t on the cards and commitment is key. The length of time a business has been using social media, along with the number of hours given over to its implementation and management, could directly affect the end results, according to a new report from Whitepapersource.com’s founder, Michael Stelzner.

Small Business Practices in This Economy

TriNet released results from an interesting survey today, looking at how small business employers are evolving their human capital management practices in the face of a down economy. The TriNet Recession Practices Survey polled businesses in the technology, financial, and professional services fields, and found that nearly half of respondents are "economic optimists." This means they see market conditions as at least as good as they were in 2008.