tools
Social Media Lessons from Weinergate
By Abby Johnson - Wed, 07/06/2011 - 10:22am.
It's clear that social media is an effective marketing tool, but when incidents such as the recent events regarding former Congressman Anthony Weiner occur, it is somewhat alarming for businesses. While the scandal illustrates the power of social media, it also shows how easily it is for a brand to be destroyed on social sites.
Getting the Most out of Your Analytics
By Abby Johnson - Thu, 08/19/2010 - 12:49pm.
Analytics can be very confusing and overwhelming. Most business owners recognize the importance of them but easily get bogged down with all the data. Fortunately, it is possible to make them more understandable. To do this, small businesses should start by establishing goals for their analytics.
9 Apps to Help Your Business Needs
By Abby Johnson - Fri, 08/13/2010 - 4:31pm.
Most businesses do not realize how many tools are available to meet their needs. In Google Apps alone, there are over 100 integrated apps built and designed for business usage. These tools help businesses conquer everything from time management concerns to IT issues.
Customer Feedback A Valuable Source Of Info
By Doug Caverly - Mon, 03/29/2010 - 2:05pm.
It's all too possible for professional marketers and businesspeople to spend days or weeks thinking about customers, only to then come up with a completely wrong approach. So here's a simple solution: if you need to find out about someone's opinions or needs, ask.
Building A Loyal Customer Base
By Jim Berkowitz - Wed, 02/17/2010 - 5:29pm.
Here are several excerpts from an article by Ariel Finkelstein, co-founder and CEO of Kampyle, How to Make the Most of Your Customer Feedback. Check out the complete source article for much more on this topic:
How Google Wave Will Impact Business
By Abby Johnson - Mon, 07/06/2009 - 11:42am.
Did you realize that email was designed in the 1960's? Do you think it's ready for an update? Lars and Jens Rasmussen of Google thought so when they began working on a project that turned into Google Wave. They wanted to incorporate new forms of communication into the older forms.
Wix: A Design Application Especially For You
By Abby Johnson - Mon, 07/14/2008 - 4:10pm.
Wix is an online application that allows anyone to create professional quality websites and content including Flash and widgets. The application was intended specifically for small businesses, family websites, blogs, and more.
The Top 10 Google Features I Use
By Chris Crum - Wed, 02/06/2008 - 6:10pm.
Google has a lot of helpful features. This is certainly not news, but I thought it would be fun to look at the ones that I personally use the most and examine how they could help someone running a business.1. Web Search
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Need Software For Your SMB? Look No Further!Last week, WebProNews was privileged to conduct an interview via Skype with Alex Bard, the Vice President and General Manager of Desk.com, about its new cloud-based customer service software. This...
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