The nonprofit association called SCORE is setting out to make sure small businesses owners take advantage of all the tech that's available to them. Today, the group announced the launch of e-Business Now, a site designed to familiarize owners with Web-related tools and tricks.e-Business Now features sections dedicated to workshops, guides, events, stories, and resources. There's even a section related to finding mentors, which could open the door to some interesting possibilities.
A smartphone can represent a gigantic waste of money, forcing its owner to shell out hundreds of dollars (followed by $60 or more per month) to play games and music. Or it can act as a vital tool, allowing its owner to stay informed and make contact with people while on the move. And small business owners seem to be leaning towards the second concept.
Once upon a time, printing anything was a significant hassle. You'd have to let the printer warm up, tolerate sluggish print speeds, endure loud noises, and finally tear off the paper's perforated edges. Now, Epson wants small business owners to enjoy a totally different experience with a new generation of WorkForce ink jet machines.
We've stated before that it's important to solicit customer feedback - they're the folks who keep everyone in business, after all - and Google's now made the actual collection process easier. Consider saying goodbye to random phone lines and excess email addresses with Google Sites and Google Moderator.
Many websites owners more or less assume their sites will always work. And there's really no reason for the uninitiated to believe otherwise, since there aren't any obvious moving parts poised to fail. But of course, sites can experience problems, and there are many reasons why small business owners should monitor them.
Power outages often seem benign enough. Everybody just kicks back for a little while, maybe getting a little warm due to lack of air conditioning, and then returns to work. Power outages can cause big problems, though, and small business owners should think through the possible effects and precautions.
Small business owners in New Hampshire - and perhaps other states, given that a dropdown menu gives many options - now have another place to turn when they're in search of answers or advice. The New Hampshire state government has helped launch myExpertNet, a site designed to connect small businesses with knowledgeable specialists.A number of organizations, including Centrix Bank, Comcast, the Knowledge Institute, the New Hampshire Divisions of Economic Development, Public Service of New Hampshire, and Unitil actually contributed to the site, which is free.
About a week ago, Google announced that it had changed the name of the Google Local Business Center to Google Places. Along with that, however, they announced a good deal of new features that businesses should be aware of. If you are not, they include: service areas, advertising with tags, business photo shoots, customized QR codes, and more favorite places.
When a site like Facebook is slow, or Twitter becomes inaccessible, it's a memorable and headline-generating event (at least in certain circles). Given the millions upon millions of visitors these sites see every day, they do pretty well for themselves, though, and it might be possible for small business owners to learn some tricks from them.
If you run an online business, there is a good chance you're using paid search in your marketing strategy. If that's the case, there's also a good chance you use Google AdWords, and if that is the case, you may be interested to know that Google is offering a new AdWords tool called Search Funnels.
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