videos
Tips for Creating a Viral Video Successfully
By Chris Crum - Fri, 06/04/2010 - 10:20am.
Viral videos can be very powerful for brands when they are successful. The beauty of the viral video is that while large brands can certainly benefit from them, it really doesn't matter how big your brand is.
How Important are Domains to Your Online Strategy?
By Chris Crum - Tue, 03/23/2010 - 10:44am.
SBN sister site WebProNews had a couple of interesting conversations about domains at the Search Marketing Expo - one with Moniker Founder and President Monte Cahn, and one with Senior Vice President, Client Services at Performics, Michael Kahn. Do you use domains to drive traffic? Discuss here.
Finding the Right Story to Connect with Customers
By Chris Crum - Mon, 01/11/2010 - 3:09pm.
If you run a business, you have a story. If you've built that business yourself from the ground up, you likely have a compelling one. Even if you didn't, you still have a story to tell, and that story can be used in your marketing efforts to help convey your message, and ultimately attract the interest of customers. Do you have a story to market? Comment here.
Social Media Marketing About Goals, Just Like Any Other Marketing
By Chris Crum - Mon, 12/07/2009 - 4:35pm.
If you're still trying to figure out ways in which you can use social media to help your business, perhaps you would do well to consider that marketing through social media is not necessarily that different than marketing in general. Rebecca Kelley the Director of Social Media at 10e20 recently discussed why it's not that different in an interview with WebProNews.
Getting Your Business on Google Maps Street View
By Chris Crum - Fri, 10/16/2009 - 5:29pm.
Update: Google has just now (for some reason) officially announced the Trike. Read more details about it here.Original Article: I don't know how many times we've talked about the importance of your presence on Google Maps. A lot of people will simply go to Google for a local business listing before even reaching for the phone book these days. I'm one of them.
Google Offers Retail Tips in These Videos
By Chris Crum - Tue, 10/06/2009 - 4:22pm.
You may recall that earlier this year it was announced that Google was co-sponsoring a UK business tips channel on YouTube called "Survival of the Fastest." The channel was designed to be a valuable resource for "bite-sized insights to help your business."
Google Focuses on Small Businesses
By Chris Crum - Fri, 09/18/2009 - 12:51pm.
Google seems to have been particularly focused on small businesses this week. The company is trying to inspire more enthusiasm over its Local Business Center, and has announced that users in the US who have opted into receiving newsletters will now recieve a monthly email report on how their business listings performed on Google in the previous month.
Would a Twitter Business Account Be Worth it?
By Chris Crum - Fri, 09/11/2009 - 11:42am.
Word is that Twitter will be releasing premium accounts for businesses sometime before the end of the year. These accounts would be used for marketing, advertising, customer relations, etc. They would include statistics and analytical data that Twitter users can't currently get with Twitter itself.
Social Media Translating to Business Productivity
By Chris Crum - Wed, 09/09/2009 - 2:20pm.
Today I wanted to share an interesting video from Nokia's Ideas Project website, where Adina levin, VP Products and co-founder of Socialtext talks about social media as it relates to productivity and directions the technologies need to go in to become more useful to business. Do you think social media can contribute to productivity? Comment here.
Can Consumers Find Your Business with Their iPhone Apps?
By Chris Crum - Tue, 09/08/2009 - 2:39pm.
We've talked before about what smartphones (specifically the iPhone) can do for your business, and why some businesses may want to consider having their own iPhone apps developed. Does your business have an iPhone app?
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