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Top News Archive
UK Banks To Improve Small Business Loan Situation
By Doug Caverly - Wed, 12/03/2008 - 12:25pm.
The US may now officially be in a recession, but the financial situation of some small businesses in the UK looks set to improve. Lloyds TSB and HBOS are taking steps to pass on interest rate cuts to their customers.
Marketing Dollars Are Going Online For a Reason
By Chris Crum - Wed, 12/03/2008 - 11:25am.
Marketers are going to be a doing a lot of budget rearranging heading into the new year. It looks as though this has already begun though. Many are shifting a good amount of their offline marketing dollars to online methods.
Google Provides Some Ad Quality Education
By Chris Crum - Tue, 12/02/2008 - 2:54pm.
Google recently made some changes to improve how they calculate quality score for AdWords, and how quality scores are displayed in user accounts. You can learn more about that here, but Google has now provided a couple of videos to help educate users about "Ads Quality". The first one is a general intro, and features an overview of quality score and answers to common questions.
FSB Tallies High Cost Of Crime Against Small Firms
By Doug Caverly - Tue, 12/02/2008 - 12:24pm.
Crime may not pay, but according to the results of a new survey, it sure as hell costs. The Federation of Small Businesses believes that small businesses in the UK lose an average 13,500 (or $20,200) every year due to criminal activity.
comScore Reports Okay Black Friday Spending Figures
By Doug Caverly - Mon, 12/01/2008 - 2:30pm.
Well, here's a nice surprise: Black Friday's come and gone, and the business world didn't end. In fact, businesses seem to have done all right, with a new comScore report putting the eCommerce community in a better position than many people had anticipated.
Are You Making These Web Analytics Mistakes?
By Chris Crum - Mon, 12/01/2008 - 2:06pm.
Web analytics are already important to online businesses, but that importance is on pace to grow significantly as search engines evolve, making it harder for traditional search engine optimization tactics to drive traffic to your site.
Survey Finds eCommerce Pros Concerned About Fraud
By Doug Caverly - Wed, 11/26/2008 - 12:26pm.
If everyone was given a Ferrari and a lifetime supply of food, crime rates would probably drop drastically. Unfortunately, we're far away from that situation, and so eCommerce professionals are very concerned about fraud this holiday season.
Small Business TV To Get Better?
By Chris Crum - Wed, 11/26/2008 - 11:30am.
Small business owners in the UK are generally unsatisfied with television programming that is aimed at them, if the results from a recent survey by Dell are accurate. Back in the summer, Dell surveyed 755 small business owners in the UK, and found this to be true online and off. Dell's Chief Blogger writes:
Marketing Needs for Small Businesses
By Chris Crum - Wed, 11/26/2008 - 10:28am.
If small businesses want to compete with the big boys, they need to realize that there are a lot of marketing mehtods out there. Small business owners are often tempted to simply go for the least-cost method, when really a combination of different strategies is really what is going to bring in the sales.
Small Business Social Media Adoption
By Chris Crum - Tue, 11/25/2008 - 12:30pm.
Last week Vertical Response discussed results from a survey it conducted, which looked at how startups fare in adoption of social media and online marketing practices, versus their more established counterparts. Key findings from the survey include:
Latest News on: DirectoryBlog.WebProNews
Post-Thanksgiving UpdateFirst of all, I hope that all of you had a wonderful Thanksgiving. iEntry (WebProNews' publisher) had its Thanksgiving luncheon two days before Thanksgiving Day, so in a way, the iEntry Staff had...
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