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Report Suggests Strong Retail Sales Growth


Sales Up Nearly Across the Board

Ebates, a site that many big-name brands offer rebates and coupons through, released its online retail report for September. While its numbers reflect customer attention to large companies, Ebates feels it is also a reflection of the online retail industry as a whole.

Sales through Ebates.com grew over 67% in September versus the same period last year. The report, in addition to demonstrating higher sales at individual stores and across retail categories, also shows that average spending per buyer increased by over 19% year-over-year, even though average order size declined by 10% due to store discounts and shopper bargain hunting.

"Even in this uncertain economic climate, retail spending through Ebates.com has continued to grow impressively because savvy shoppers all across the country find that the cash back, coupons and discounts we offer deliver great value for their money," said Kevin H. Johnson, CEO of Ebates.

Ebates "However, we believe that the significant increases we have seen in the average spend and average order size bode well not just for Ebates but for retail sales overall," he added. "Contrary to most forecasts we believe retail sales will be stronger this holiday season than last year, particularly online."

Year-over-year sales increased across twelve different categories, such as: Apparel & Shoes, Computers & Electronics, Health & Beauty, and Travel. Only Home Décor and Flowers & Gifts experienced year-over-year declines.

Ebates also found that month-over-month retail sales from August 2009 to September 2009 grew by 5%, even though September was a shorter month than August and also included the Labor Day holiday.

Retail categories showing double digit growth in month-over-month sales included Apparel (+25 %), Baby & Kids (+10%) Department Stores (+11%), Food & Wine (+21%), Jewelry (+20%), and Shoes and Accessories (+14%). The report also showed an 8% month-over-month increase in average order size.

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About the author:
Chris is a content coordinator and staff writer for SmallBusinessNewz and the iEntry Network. Subscribe to SmallBusinessNewz RSS Feeds.

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