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Most Holiday Shopping Isn't Even Completed Yet


You Still Have Time to Get a Lot of Holiday Business

According to Google, consumers, on average, still have 64% of their holiday shopping left to complete. That is as of Sunday, December 6 anyway. If this information is accurate, you still have time to get a lot of holiday business.

The information comes from the Google/OTX Consumer Pulse Check survey. It also comes after record e-commerce sales reported for last week, and some of the biggest e-commerce days still to come.

Google: Holiday Shopping

Eric Lopez of the Google Retail Team says:

Compared to the week before Thanksgiving, that's a decrease of 18 percentage points. This indicates that while consumers completed 18% of their shopping over the busy Thanksgiving week, with just over two weeks until Christmas, shoppers have plenty of purchasing still to do.

While the average shopper still has many gifts to buy, also of note is that many have not even begun. In fact, we found that 19% of holiday shoppers have not started researching their holiday purchases and 29% had yet to purchase a single gift for their loved ones.


As Doug reported, research shows that online shopping trends are still strong, and more money's been spent online during the first five weeks of the holiday shopping season this year than for the same period last year.

We recently pointed out that a lot of holiday traffic is flowing from Facebook and Twitter to online stores. Google is doing some interesting things with search advertising now too. There are plenty of opportunities to be had online. Don't waste any more time.

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About the author:
Chris is a content coordinator and staff writer for SmallBusinessNewz and the iEntry Network. Subscribe to SmallBusinessNewz RSS Feeds.

Comments

Lots of sales...

As a web site owner of safety and security products, I've found my visitors are looking for specialty items, especially now that the bulk of their shopping is done. They're looking for those quirky, one of a kind special gifts or an idea that will fit for that hard to buy for person. Thanks, Chris.

Holiday Shopping

 

 

Even after Christmas Holiday Shopping is still very busy for about another month. Everyone who recieved money, giftcards, and trips will be shopping after the Holidays. So keeping your Holiday ads are still very vital in getting Holiday business even after the Holidays are done.

 

Re:

There are really wonderful sound makers out there to give to beginners and enthusiasts alike.

holiday shopping

A recent study of holiday shopping behavior conducted by the consumer electronics shopping site, Retrevo, indicates that shoppers are getting more comfortable buying consumer electronics online.

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