SmallBusinessNewz

By all accounts, Twitter CEO Evan Williams's keynote at the SXSW conference was a failure.  He and interviewer Umair Haque so failed to hold people's attention that a large portion of the audience even walked out before it was finished.  But now, hopes are high that Twitter will make up for the snoozefest by announcing commercial accounts next month.

The expectation that Williams would say something about Twitter accounts for businesses - and the fact that he didn't - is indeed the reason a lot of people gave up on his SXSW speech.  Rumors had indicated a declaration about them would be made.

Now there's speculation the news will hit at Chirp, "The Official Twitter Developer Conference."  Kim-Mai Cutler observed today, "Twitter's head of product management and monetization, Anamitra Banerji, will be leading a session on commercial accounts in the afternoon at the conference."  And "Twitter COO Dick Costolo will also be giving a speech on monetization strategy . . ."

Then here's one more hint: Evan Williams will be back on stage, too.

Small business owners should give some thought to whether they'd like to receive more information about who views their tweets, who retweets them, and other things that Twitter might provide to users of business accounts.  It'll also be necessary to consider whether looking more professional is worth some money.

Chirp is scheduled to take place on April 14th and 15th, so stay tuned.